Account Development & Management
Deep dive into the fundamentals, and tools needed to develop and execute a strategic account plan
Value Creation & Selling
Value creation and selling are two essential aspects of any business. Value creation refers to the process of identifying and satisfying customer needs, while selling refers to the process of persuading and convincing customers to buy your products or services. Both value creation and selling require a deep understanding of your target market, your value proposition, and your competitive advantage.
Strategy Development
To achieve your goals, you need to understand three things: where you can be successful, what it takes to win, and where you want to be in 3 – 5 years. Being strategic means aligning your actions with these three elements and making smart choices that maximize your impact and value.
Negotiation Process
Learn how to plan your negotiations effectively with this workshop. You will discover a simple process to identify your positions and interests, create and claim value, and increase the size of the pie through providing options..